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| Artikel-Nr.: 5667A-9783662668269 Herst.-Nr.: 9783662668269 EAN/GTIN: 9783662668269 |
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| They keep the postulated values present and provide the necessary reflection of daily actions. Culture Hacks address the mindset and the concrete behavior, thus making the corporate culture tangible for all employees at every level of the hierarchy. This book is dedicated to this topic, which is increasingly perceived as important. Culture hacks represent an important element in shaping corporate culture. The topic is still relatively new, and the book is the first to present a comprehensive concept for the strategic use of culture hacks. It creates the link between corporate strategies and operational processes. The concept presented is very pragmatic: concrete models, tools, design principles and roadmaps clarify and accompany the implementation in operational practice. The book creates a framework forthe targeted and strategic use of culture hacks to optimize corporate culture. The reader can expect the following content points: Weitere Informationen: | | Author: | Josef Herget | Verlag: | Springer Berlin | Sprache: | eng |
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